B.E.NBacklink Exchange Network

Swap links

One link instead of the guidelines doc.

Someone says “let's swap”. You paste your swap link. They sign in, add their site and send over a structured request. You both approve, and every link is checked live without anyone asking “is it live yet?”.

Create your swap linkSee how it works

Free for the first 1,000 people.

Deal roomyoursite.com ↔ shortvids.co

They link to you

  • Target/blog/seo-checklistAnchorSEO checklist
    Verified live
  • Target/pricingAnchoryoursite.com
    Posted

You link to them

  • Target/blog/video-editing-for-agenciesAnchorvideo editing for agencies
    Agreed
  • Target/pricingAnchorShortVids
    Requested

What it replaces

Today

  • Sharing a guidelines doc with every new partner
  • “Send over your request” and a long thread about anchor, target and placement
  • Before and after sentences pasted into DMs
  • Asking about TAT, then asking again
  • Checking back to ask “is it live yet?”

With a swap link

  • Your guidelines load when they open the link
  • One request form with anchor, target page, placement and the before and after sentence
  • Every change is a new version, so both sides see exactly what was agreed
  • Turnaround agreed up front, with a due date on each link
  • Each link is checked live automatically, and you both see the status

How it works

  1. 01

    Share your link

    Paste it in any Slack group or DM. It is the same link every time, and you can turn it off or change it whenever you like.

  2. 02

    They sign in and add their site

    Anyone can open it. They see your site and your guidelines, then sign in and add the site they want to trade with.

  3. 03

    They send a structured request

    Anchor, target page, placement and the before and after sentence, in one request instead of ten messages.

  4. 04

    You both approve

    Nothing is agreed until both of you say yes. Your rules still apply to every request.

  5. 05

    Each link is checked live

    Mark a link as posted and B.E.N checks the page. If a CDN still serves an old cached copy, it checks again later instead of marking the link missing.

Your guidelines, not your numbers

People who open your link see your site and your guidelines. They do not see your other sites, your name or your company. Minimums show only if you choose to show them.

Send your swap link next time someone says “let's swap”.

Add your site, copy your link, and paste it in the thread.

Create your swap link